TYM participates in the 2022 Korea-Japan Festival
- TYM participated in the Korea-Japan Festival, which celebrates and promotes cultural exchange between the two countries for the first time in three years.
- Tractor experience tablet and lucky draw events for visitors from both countries were highly popular.
- TYM is planning more exhibitions and events to communicate directly with consumers in the future.
TYM participated in the 2022 Korea-Japan Festival held at COEX in Samseong-dong, Seoul, from September 24th to the 25th.
TYM decided to participate in the festival, which was in-person for the first time in three years, to support cultural exchange and relations between Korea and Japan. At TYM’s booth, attendees could experience the TYM brand and products, garnering great responses from visitors.
At the booth, attendees could experience the TYM brand and tractors with a unique tablet app. On the tablet, users could explore TYM tractors and learn about the work that tractors do in various environments. Additionally, there was a prize draw event where winners received TYM branded balloons and tote bags as prizes, drawing a huge crowd in front of the booth.
The Korea-Japan Festival began in 2005 to commemorate the 40th anniversary of the normalization of diplomatic relations between Korea and Japan. Today, it is held in both Korea and Japan and is the largest cultural exchange event between the two countries. Tens of thousands of people gather every year to foster understanding and relations between the citizens and local governments of the two nations.
A TYM official stated, "We have been given the opportunity to participate in this meaningful event where the citizens of Korea and Japan come together for cultural exchange. We will continue to participate in more exhibitions and events to communicate directly with consumers."
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