Highlights from the TYM North America’s Top Dealers’ Meeting
Exhibition
November 19, 2024
In an effort to strengthen relationships with our North American dealer network and lay the foundation for sustained growth, TYM hosted the inaugural TYM Day for Top Performance Dealers, a six-day event that welcomed leading TYM tractor dealers from North America and shared future plans and vision for the brand. This event, held from October 27 to November 1, 2024, was a dynamic blend of workshops, networking, and experiences at TYM’s Iksan and Okcheon facilities in South Korea.

Building bridges between TYM and North American dealers

The 2024 TYM Day for Top Performance Dealers was more than just a gathering; it was an opportunity for us to connect meaningfully with our North American representatives and reinforce our long-standing commitment to supporting their success. The event brought together 22 representatives from 11 standout dealerships, chosen for their remarkable sales performance and growth potential within the North American market. It served as a forum for open discussions, hands-on experiences, and strategic insights to empower these dealers to continue excelling in the highly competitive tractor industry.

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Exploring new and enhanced product lineup

A major highlight of the event was the chance for dealers to preview TYM’s upcoming tractor lineup, including the eagerly anticipated T3025 and T4058P models. Dealers were invited to test-drive these tractors and explore enhancements to popular models like the T2025P, now equipped with a redesigned seat, a larger fuel tank, and upgraded materials. The demonstrations allowed dealers to experience new features and provide valuable feedback, strengthening TYM’s commitment to delivering powerful and reliable tractors that meet the evolving needs of North American customers.

Introducing the latest technology from TYMICT

Another focal point of the 2024 meeting was the introduction of advanced agricultural technology from TYMICT, a division dedicated to integrating the latest technology into TYM’s offerings. Dealers were given a comprehensive overview of our proprietary telematics and autonomous driving systems. With features like real-time tracking, automated reporting, and enhanced safety measures, these innovations are expected to be a game-changer for North American farmers who rely on TYM tractors for their daily operations.

During the meeting, we unveiled TYM Pulse, the enhanced dealer management portal, designed to streamline communication and improve the dealership experience. With TYM Pulse, dealers can efficiently manage orders, access the latest product information, and connect with TYM’s support team. By providing these digital tools, we aim to elevate dealer support and help partners grow in the competitive North American market.

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Strengthening partnerships with TYM North America

Our focus on North American growth was underscored by in-depth discussions about the company’s global growth strategy. During a visit to TYM’s recently completed headquarters in Seoul, North American dealers gained insight into our long-term goals and expansion plans, learning how we plan to leverage innovative technologies and strong partnerships to lead in the North American tractor market.

A central theme of the meeting was TYM’s responsiveness to dealer feedback. Dealers were encouraged to share their thoughts on the new models, management portal, and technology features, and our team showed commitment to incorporating their feedback into future developments.

Looking ahead: What’s to come in 2025

This year’s top North American dealer event marked the beginning of TYM’s long-term strategy for this region. By further enhancing dealer benefits, expanding the tractor lineup, and refining technology offerings, we are fortifying our investment in the North American market. We’re also planning additional training programs and dealer-focused initiatives to ensure that North American dealers are fully prepared to meet the demands of their customers. With a shared vision and a collaborative spirit, we aim to build a foundation that paves the way for shared growth and success with our dealers.

With innovative products and extensive support, TYM provides a rewarding partnership for dealerships passionate about providing top-tier tractors and outstanding customer service. To learn more about joining our network, visit our website and explore how you can become a TYM dealer!